START WITH ONE
One conversation. One investment. One WOMAN at a time.
One conversation. One investment.
One WOMAN at a time.
START WITH ONE
One conversation. One investment.
One WOMAN at a time.
There’s a £600bn gender investment gap in the UK – women are less likely to invest in shares and assets than men and it's estimated it will currently take 267 years to close the financial gender gap.
This has a damaging impact on gender equity as a whole, leading to financial disadvantage.
We want to see more women involved in investing and leading global brands.
To understand some of the barriers holding women back from starting their investment journey, we conducted a survey and received insights from 2000 professionals across the UK.
Key findings revealed that there is a ‘conversation gap’ between men and women. 70% of women don’t talk about investing – but they’re more likely to start after a conversation.
70% of women are more likely to be asked about their weight or relationship status than their investments.
60% of women say they lack confidence in talking about investing, compared to 40% of men.
70 %
of women
don’t talk about
investing
70 %
of women don’t talk
about investing
70 %
of women
don’t talk about
investing
WHAT THE SURVEY TELLS US:
1. For women, it pays to talk
Women investors are more likely to have started investing after talking to someone, yet 70% of women don’t talk about it. 57% want to talk about it more and over 30% would start if they had more information or someone to talk to.
2. Ask the question
Women are asked about their weight, relationship status, plans to have children or get married and even their voting preferences more often than they’re asked about investments. In fact, just 24% of women are asked about their investments, compared to 36% of men.
3. Confidence & education
60% of women say they don’t feel confident talking about investing compared to just 40% of men, and 57% of women hold back from talking about investing altogether – 30% saying they do so because they’re not informed enough.
4. Change is coming
Across all ages within our survey, there is an average investment gap of 10% between men and women but this is halved for 18–29 year olds. However, for this age group:
Gen Z were the most likely to have started investing due to social media influencers but there is still a conversation and confidence gap – 60% of young women hold back from talking about investing and half say they don’t feel confident, compared to just a third of 18–29 year old men.
69% of these women would like to talk about it more.
‘Women are asked about their weight and marriage status more often than they’re asked about investments.’
‘Women are asked about their weight and marriage status more often than they’re asked about investments.’
‘Women are asked about their weight and marriage status more often than they’re asked about investments.’
— Key finding from survey
— Key finding from survey
— Key finding from survey
IT’S TIME TO CLOSE THE INVESTMENT GAP
IT’S TIME TO CLOSE THE INVESTMENT GAP
IT’S TIME TO CLOSE THE INVESTMENT GAP
To support women who want to start investing, we asked over 500 female investors to start talking, sharing their key insights and experiences.
To support women who want to start investing, we asked over 500 female investors to start talking, sharing their key insights and experiences.
To support women who want to start investing, we asked over 500 female investors to start talking, sharing their key insights and experiences.
‘If we want to create change, we have to be prepared to think differently and walk into rooms ready to educate and challenge biases.’
— JUNE ANGELIDES MBE,
VC at Samos Investments
‘If we want to create change, we have to be prepared to think differently and walk into rooms ready to educate and challenge biases.’
- JUNE ANGELIDES MBE, VC at Samos Investments
‘If we want to create change, we have to be prepared to think differently and walk into rooms ready to educate and challenge biases.’
— JUNE ANGELIDES MBE,
VC at Samos Investments
‘Building wealth through investing is a long-term game, so there is no better time to start than right now.’
— JANICE CARGO,
Partner at Active Partners
‘Building wealth through investing is a long-term game, so there is no better time to start than right now.’
- JANICE CARGO, Partner at Active Partners
‘Building wealth through investing is a long-term game, so there is no better time to start than right now.’
— JANICE CARGO,
Partner at Active Partners
‘You are playing a crucial role in creating an equitable future, so be intentional about it.’
— CHENELLE ANSAH,
Partner at Cornerstone Partners
‘You are playing a
crucial role in creating an equitable future, so be intentional about it.’
— CHENELLE ANSAH,
Partner at Cornerstone Partners
‘You are playing a crucial role in creating an equitable future, so be intentional about it.’
- CHENELLE ANSAH, Partner at Cornerstone Partners
‘You are playing a crucial role in creating an equitable future, so be intentional about it.’
- CHENELLE ANSAH, Partner at Cornerstone Partners
‘You are playing a crucial role in creating an equitable future, so be intentional about it.’
- CHENELLE ANSAH, Partner at Cornerstone Partners
‘You are playing a
crucial role in creating
an equitable future, so be intentional about it.’
- CHENELLE ANSAH,
Partner at Cornerstone Partners
‘If we want to create change, we have to be prepared to think differently and walk into rooms ready to educate and challenge biases.’
- JUNE ANGELIDES MBE, VC at Samos Investments
‘If we want to create change, we have to be prepared to think differently and walk into rooms ready to educate and challenge biases.’
- JUNE ANGELIDES MBE, VC at Samos Investments
‘If we want to create change, we have to be prepared to think differently and walk into rooms ready to educate and challenge biases.’
- JUNE ANGELIDES MBE,
VC at Samos Investments
‘Building wealth through investing is a long-term game, so there is no better time to start than right now.’
- JANICE CARGO, Partner at Active Partners
‘Building wealth through investing is a long-term game, so there is no better time to start than right now.’
- JANICE CARGO, Partner at Active Partners
‘Building wealth through investing is a long-term game, so there is no better time to start than right now.’
- JANICE CARGO,
Partner at Active Partners
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#womeninvestinwomen
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LIVE WEBINAR 11AM, FRIDAY 3RD MARCH
Head over to our Linkedin PageLinkedin Page for more words of wisdom from remarkable female investors.
Head over to our Linkedin Page for more words of wisdom from remarkable female investors.
@thefoldlondon
#womeninvestinwomen
#womeninvestinwomen
Head over to our Linkedin Page for more words of wisdom from remarkable female investors.
LIVE WEBINAR 11AM, FRIDAY 3RD MARCH
@thefoldlondon
@thefoldlondon