
Last week, The Fold embarked on a photo-shoot for our latest collection. The team rocked up to an uber-cool ‘Grand Designs-esque’ house in Dalston for a packed out day of photo-shooting, styling, and copious amounts of Sushi to see us through the day!

Claudia modelling the Swanston Dress in Coral
The day was feeling very fresh indeed with the new S/S12 collection hot off the press! The summer palette of honeyed browns, mustards, heather and sesames transforms the collection into the new season. Despite the miserable weather outside, inside was a buzz of energy and activity! The photography team was led by the extremely talented Rob Harper and Kate, with styling from Charlie Fox, hair and make-up by Linda, and film footage of the day by Alex. Our drop dead gorgeous model, Claudia managed to look effortlessly chic in every dress! After a packed day of shooting, we had a full reel of beautiful photos! We can’t wait to share them all with you-keep posted on our website for the full shoot!

Hair and Make-Up Artist, Linda

Claudia in our new Astor Dress

The Bond Street Dress in Navy Leather, stunning!

A girl can dream….the stylists selection of Accessories and Shoes!
Keep posted in May for the release of the S/S12 Fold Collection.









Le Marais Jacket Monaco Blue
Le Marais Short Sleeve Tunic Blood Orange
Le Marais Wide Leg Trousers Angora Grey
Bruton Dress Black
Le Marais Jacket Midnight Blue
Le Marais Straight Leg Trousers Black
Grosvenor Dress Midnight Blue
Jermyn Dress Midnight Blue
Astor Dress Black
Le Marais Blouse Midnight Blue
Brompton Dress Navy
Brompton Dress Sesame
Brompton Dress Sesame Suede
Shanghai Dress Sesame
Firenze Dress Moss 



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